In-designs Tutorial                        For Typographic Designs

In-designs Tutorial For Typographic Designs

4.0 Introduction InDesign is the best Adobe tool for creating traditional and expertly crafted typography. Designers often are quick to jump over to Illustrator or Photoshop if they want to create more unique and contemporary text effects. However, with a little know-how you can create cutting-edge, creative text effects without ever having to leave InDesign. […]

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Typographic Design Consideration

Typographic Design Consideration

3.0 Introduction First introduced more than two hundred years ago, the point system has been universally used for the last hundred years for expressing the size of type. With the adoption of personal computers from the 1980s, this system has been carried over to computer-assisted editing, typesetting, and design.  1 Unit Objectives After going through […]

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Type Technology History and Emergence

Type Technology History and Emergence

1.0 Introduction There are four main types of communication: written, verbal, nonverbal and visual. Written communication includes email, signs, letters, magazines, books and anything else transcribed into typed or handwritten words. Verbal communication is auditory, while nonverbal communication is body language and gestures. 1 Unit Objectives After going through this unit, you will be able […]

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Typographic Building  Blocks

Typographic Building Blocks

Characters Characters are the basic symbols that are used to write or print a language. For example, the characters used by the English language consist of the letters of the alphabet, numerals, punctuation marks and a variety of symbols (e.g., the ampersand, the dollar sign and the arithmetic symbols). Characters are fundamental to computer systems. […]

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UTILIZING PSYCHOLOGICAL EFFECTS IN  PAINTING

UTILIZING PSYCHOLOGICAL EFFECTS IN PAINTING

The psychology of art is an interdisciplinary field that studies the perception, cognition and characteristics of art and its production. For the use of art materials as a form of psychotherapy, see art therapy. The psychology of art is related to architectural psychology and environmental psychology. The work of Theodor Lipps, a Munich-based research psychologist, […]

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Typography

Typography

2.0 Introduction Typography, type-founding and typeface design began as closely related crafts in mid-15thcentury Europe with the introduction of movable type printing at the junction of the medieval era and the Renaissance. Handwritten letterforms of the mid-15th century embodied 3000 years of evolved letter design, and were the natural models for letterforms in systematized typography. […]

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PSYCHOLOGY OF COLOUR

PSYCHOLOGY OF COLOUR

6.0 INTRODUCTION Colour psychology refers to the investigation of the effect of colour on human behaviour and feeling. Colour psychology is very different from phototherapy, which use ultraviolet lighted treat conditions some infantile jaundice or psoriasis. As colour type dependent upon a large body of evidence, it becomes a debatable area of study, based upon […]

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